Our Maple Producing Regions
Starting with his presidency of the Saint-Jean-Valleyfield region from 1989 – 2022, Serge went on to serve as 1st Vice-President of QMSP from 1995 – 2007, then President from 2007 – 2022 He was there for most of the biggest issues: the joint plan, sales agency, Strategic Reserve, marketing agreements, the Gagné report, quota regulations, crop insurance, and a host of others.
Implicating himself at all levels of the industry—from regional to national, he provided leadership in the all-important element of market development, notably in the period from 2012 to 2022.
Serge Beaulieu knows how to unite people. He used that human skill to help convince maple producers that, by working together, they’d achieve a critical goal: pulling in a stable income, year after year. Anybody who knows him (very well or even just a little) will testify that the producers meant everything to him. And that’s why they always had his ear.